Behaviour Change joins Instagram

As Boris Johnson makes his debut on TikTok, it’s only right Behaviour Change announces our arrival on Instagram. Fortunately, our bi-weekly posting of case studies, interventions, and team photos have not been met with the same disastrous reception.

Cialdini has nothing on the tactics used to persuade our team to give the photo-sharing platform a go. We’ll be treating this as a trial run — filling the grid with projects we’re working on, photos of our interventions in the real world, and all the fun things the team gets up to day-to-day.

Follow our page and you’ll find some bitesize versions of case studies from past and current projects — such as our ongoing work with Mars Wrigley tackling gum litter…

You’ll also be the first to know what Behaviour Change are doing behind the scenes…

Plus, you’ll never miss a single throwback photo like this one from 2009.

So far, the account has been a success and we’re excited to see how it goes. You won’t catch us posting any ‘outfit of the days’ or motivational quotes — but if you want to get to know our team and learn more about the work we do, then give us a follow! @behaviour.change

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Behaviour Change is a not-for-profit social enterprise. We create social and environmental change with big ideas grounded in behavioural science

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Behaviour Change

Behaviour Change

Behaviour Change is a not-for-profit social enterprise. We create social and environmental change with big ideas grounded in behavioural science

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